Trainers – Social Business Creation

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Part I: Online training

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Mai Thi Thanh Thai
Associate Professor
HEC Montreal

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Dr. Mai Thi Thanh Thai is the founder and director of Social Business Creation that uses gamification to teach university students social entrepreneurship and social business models that use market mechanisms to solve social issues. At HEC Montreal, she teaches social entrepreneurship, new venture creation, strategies in emerging markets, and qualitative methods. Her research focuses on the link between entrepreneurship and its socioeconomic, cultural, and political contexts. She was the editor-in-chief of the Journal of Small Business and Entrepreneurship from 2015 to 2020, during which the journal experienced unprecedented growth in terms of full-text downloads, manuscript submissions, and journal rankings. She has published many articles in peer-reviewed prestigious journals, contributed several book chapters, edited two books, and made presentations at numerous academic conferences. She is a lifetime member of the Beta Gamma Sigma AACSB-Honor Society. Mai Thai has won many local and international awards for her performance and commitment in her different roles as a researcher, teacher, and entrepreneur throughout her career. LinkedIn

Valeria Arellano
Social Entrepreneur, Afortunada Mente Board Game

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Valeria Arellano is the founder of Afortunada Mente a social business that promotes financial education through fun. She’s also the creator of a board game that trains children and adults in social entrepreneurship, finance, and socioemotional skills. She’s won 6 international prizes, three at SBC 2018 and others such as the People’s Choice Award at The International Business Learning Games Competition. She has helped +50,000 families through online courses and her board game in +200 schools working with the Secretary of Education, the Mexican Senate, and other public organizations in Mexico. LinkedIn

Christopher_Baenninger
Founder, NewBase Media
NewBase Media

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Christopher Baenninger is a coach, judge, and speaker at Social Business Creation since its inception. He has extensive experience leading teams in delivering excellence in the fields of marketing & communication. He has founded several successful Creative shops, including Blast Media, where he & his partners delivered world-class creative content & marketing strategies to companies like Tetra Pack, Adidas & Bombardier. In late 2011, Christopher founded NewBase Media, an advertising agency specializing in promoting Sustainable products and services For A Better World. He and his super talented team have been going from success to success and are rapidly setting themselves to become the premiere Sustainable Advertising Agency in Canada. Christopher also has a keen passion for Art and is currently setting up a new AI-based online art platform to help undiscovered artists get exposure. LinkedIn LinkedIn

Luciano Barin Cruz
Associate Professor of Management and Sustainability
HEC Montréal

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Luciano Barin Cruz is an Associate Professor of Management and Sustainability at HEC Montréal, Canada. He leads several research projects and teaches in the field of sustainable development, corporate social responsibility and social innovation, in different regions of the world, with a particular focus on Latin America. He has been a visiting scholar in several Universities in Latin America. His research, which investigates the role of organizations for social and environmental inclusion, has been published in Journal of Management Studies, World Development, Organization, Business & Society, Journal of Business Ethics, Management Decision and the Journal of Cleaner Production.
LinkedIn

Chris Bent
Founder of Piccles
Piccles

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Chris Bent was born an entrepreneur. He has started businesses to scratch his creative itch. He became obsessed with creativity when he got his first soul crushing corporate job that had no outlet for creative expression. Winner of the MIT Creative Arts Competition, Chris is now building a collaborative drawing experience and is passionate about helping others reach their creative potential. LinkedIn

Manaf Bouchentouf
Director Entreprism

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Manaf Bouchentouf is Executive Director and Coach at Pôle entrepreneuriat, repreneuriat et familles en affaires at HEC Montréal. He cofounded and and directs Accélérateur Banque Nationale – HEC Montréal as well as Incubator entrePrism. He is certified in Project Management (PMI) and Regulatory Affairs by Harvard University. In exective education programs at HEC Montreal, he provides customized training in entrepreneurship and technological innovation at the business model level. He holds master’s and doctoral degrees from Université Laval and an MBA from HEC Montréal. LinkedIn

Fannie Couture M.Sc.
HEC Montréal

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Jonathan Deschenes
Associate professor
HEC Montréal

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Joey El-Khoury
Lecturer at HEC Montreal and Founder of Jardins Sans Frontières

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Joey El-Khoury is a lecturer at HEC Montreal, teaching “Corporate Social Responsibility” and “Sustainability management”, and founder of Jardins Sans Frontières. His nine-year career in business development in Mali, West Africa ignited in him a passion for ecological agriculture, community development and social and organizational innovation. It was after this experience with the community Kamaka in the Sahel region that he undertook his big green. Through a partnership with CREDIL and Québec Without Borders, he undertook Winter 2013 Action Research in Senegal on permaculture with Baback Serere community. Today, he is working with GRIDD-HEC (Interdisciplinary Research Group on Sustainable Development) as part of his doctoral studies in Applied Human Sciences at the University of Montreal. His thesis is on permaculture and social entrepreneurship as a vehicle for social and organizational innovation. LinkedIn

Nadia Ermakova
Business Developer and Fundraiser, The Grameen Creative Lab
The Grameen Creative Lab

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Nadia Ermakova, born and raised in Russia, but lived in 5 countries until now. She is passionate about traveling and exploring the world, connecting (to) different people, doing social business and supporting meaningful projects. Currently based in Germany and working for the Grameen Creative Lab as a business developer and fundraiser, thus working directly with the Nobel Peace Prize laureate Muhammad Yunus to spread the idea of social business to the world. In Social Business, everything starts with a problem – then, we analyze the root of the problem to find the right solution. That‘s why today she is happy to share some tips and tricks with you, so you can master problem-solving as people does at Grameen. LinkedIn

Ghani Kolli
Founder, HumanYo+Impact
HumanYo+Impact

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Having spoken to thousands of people over the past 15 years at workshops, conferences, and consulting assignments, Ghani knows very well the importance of alignment of individuals with their organizations and of organizations with their clients’ needs. His career as an entrepreneur and intrapreneur shapes his contributions to innovative projects aiming at creating values for his clients. With this commitment to value creation, he shares with the community his passion as impact entrepreneurs, strategic advisors, and business coaches. His main driver is co-creating and innovating with his clients, in collaboration with his peers in a framework that leaves space for creativity and excellence. Ghani Kolli is a certified Business Model & Value Proposition Designer as well as Business Model You practitioner. He has helped entrepreneurs and business leaders successfully rethink their business models. In 2014, he founded HumanYo, an artificial intelligence startup that predicts team efficiency and cofounded the strategic design firm HumanYo+Impact to create human impact within innovative organizations by using design thinking, lean startup, customer development, design a better business, and blue ocean methodologies. Ghani is co-creator and contributor of two books, namely “Business Models for Teams” and “The Real Startup Book”. LinkedIn

Alexandre Mars
Social Entrepreneur, President-Founder of Epic and blisce
Epic Foundation
blisce

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Alexandre Mars began his career as an entrepreneur at 17 by creating a concert organization company at his high school. At 22, he founded A2X, one of the first French web agencies, which he sold in 1998 to enter the world of venture capital, operating between the U.S. and France. In 2001, he launched Phonevalley, a mobile marketing agency sold to Publicis six years later. In 2006, he set his sights on the fledgling social media industry and created ScrOOn, which he went on to sell to Blackberry in 2013. After selling his last two startups, Alexandre Mars put his expertise as an entrepreneur to work for social causes. In 2014 he created Epic, a global foundation that identifies, selects, supports and monitors organizations in order to catalyze their direct action on underserved children and young people, but also on the ecosystems that affect their lives. Now Epic Foundation is based in New York and has offices in Paris, London, Brussels and San Francisco. On the other hand, he created blisce/, a growth-stage venture capital fund that helps entrepreneurs build mission-driven global consumer brands and technology companies. Since its creation in 2013, blisce/ has invested in companies such as Spotify, Pinterest and Too Good to Go, as well as Headspace and Brut., where
Alexandre sits on the board. In addition to providing financial support, blisce/ helps its portfolio companies develop and implement ESG policies. In 2020, blisce/ was the first growth-stage venture capital fund in the E.U. to become B-Corp TM certified. Additionally, the fund’s team has committed to donating 20% of their carried interest to Epic. In 2019, Alexandre Mars was named a Knight of the Legion of Honor, France’s highest civilian award order. He has also been named a “Top 50 Philanthropist of the Year” (Town &
Country, 2019), one of “The 50 Most Influential French People” (Vanity Fair, 2018) and a “Top 20 Philanthropist Under 40” (The New York Observer, 2015). LinkedIn

Marie-Ange Masson
HEC Montréal

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Marie-Ange Masson is a consultant in business models and value propositions design in the entrepreneurial ecosystem. She completed a BAA (Université Paris-Dauphine, 2004), a MSc (HEC Montréal, 2009) and is certified in Design thinking from MIT (2018). Until the beginning of the year, she was responsible for designing activities, trainings and massive open online course in the entrepreneurship incubation center at HEC Montréal. She was a coach for startups incubation stage and a trainer for entrepreneurs. She now works on different projects, especially for the MAIN network (Mouvement des accélérateurs d’innovation du Québec). Meanwhile, she explores or deepens many other fields of interest: SMEs, innovation, intrapreneurship, effectuation, experiential learning, education renewal, tourism. LinkedIn

Dann Moreno
Social Entrepreneur

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Dann Moreno is a passionate social entrepreneur motivated by a transition to a fairer and more sustainable social system. He has been building platforms to empower people by connecting them with tools and partners to control their finances and, ultimately, their lives. Dann is the founder of INSPORA, an impact crowd-investing platform for people to invest in social projects that created both economic returns as well as social and/or
environmental positive impact. Besides INSPORA, he created Finpoderate, whose mission is to democratize fair trade. He is also a founder of JapiPet, a retail company that sells pet products whose mission is to help animal shelter organizations sustain their operations while promoting adoption, sterilization, and shopping with impacts. Dann has a mixed background in engineering, environmental science, policy, management, social
entrepreneurship, and a very diverse international experience. Both enabled Dann to become mindful of various topics and diverse cultures. LinkedIn

Stephan Ouaknine
CEO, Inerjys Ventures
Inerjys Ventures

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Stephan Ouaknine is president and CEO of Inerjys Ventures, a global investment fund challenging the status quo in the cleantech sector. In 1998, Stephan founded Airslide Systems, an advanced telecommunications equipment company, from his home in Tel Aviv. He raised over $36 million in venture capital for this firm from investors including George Soros, Sequoia Capital, Intel, and SingTel. The firm’s assets were ultimately acquired by Dialogic Corporation. After exiting Airslide, Stephan returned to Montreal to found Blueslice Networks in 2002. Blueslice produced evolved Subscriber Data Management (eSDM) solutions for mobile operators. The firm was acquired in 2010 by Morrisville-based Tekelec. Throughout his career, Stephan has been active at international events, including the Clinton Global Initiative, the Durban World Climate Summit, and the Rio+20 World Green Summit. Stephan has been named one of Canada’s most notable entrepreneurs by Profit magazine. LinkedIn

Ekaterina Turkina
Associate Professor, HEC Montreal
HEC Montreal

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Dr. Ekaterina Turkina holds a Ph.D. in Public and International Affairs from the University of Pittsburgh. She is an associate professor at HEC Montréal and holds the Research Chair in Global Innovation Networks. Ekaterina is also a member of the International Advisory Board of the International Journal of Productivity Management and Assessment Technologies. Her main research areas are social network analysis, innovation and inter-firm networks, innovation ecosystems, and industrial clusters. She has published in prestigious journals such as Journal of Business Venturing, Economic Geography Journal, Journal of Common Market Studies, Journal of Business Research, Physica A: Statistical Mechanics and its Applications, International Journal of Computer Science and Network, International Journal of Information Management. She has written four books and has received several awards, including the Highly Commended Paper Award from the Journal of Enterprising Communities and Best Paper from the European Community Studies Association. She was also a finalist for the Alan Rugman Most Promising Scholar Award, which is given to an author in international business under the age of 40. LinkedIn

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Part II: Training at HEC Montreal

Louis-Jacques Filion
Honorary Professor
HEC Montréal

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Dr. Filion’s broad professional experience in entrepreneurship and management includes the fields of human resources, operations management and marketing. He created and managed small businesses. He was also a management consultant with the firm Ernst & Young at their Montreal office. Dr. Filion was a professor at the Université du Québec à Trois-Rivières (UQTR) from 1981 to 1993 where he was Director of the Master’s program in small business from 1986 to 1989. He moved to HEC Montreal in 1993 where he was professor in the Department of entrepreneurship and innovation and managed the Rogers-J.A. Bombardier Chair of Entrepreneurship (1995-2016). In 2004, he received the Lifetime Achievement Award from the Canadian Council of Small Business and Entrepreneurship (CCSBE – CCPME) for his contribution to the field of entrepreneurship. In 2005, the International Council for Small Business (ICSB) awarded him its highest recognition, the Wilford White Fellowship, for his contribution to the advancement of entrepreneurship in the world. In 2006, he received the Julien-Marchesnay Award from the Association internationale de recherche en entrepreneuriat et PME (AIREPME), which is the French-speaking world’s principal small business/entrepreneurship research association. In 2008, he received the prestigious Entrepreneurship Promotion Emeritus Award in recognition of his career-long commitment to the promotion of an entrepreneurial culture among young people. The award was presented by the Premier of Québec at the 28th Mercuriades Gala, held on April 9 at the Montreal Convention Centre. Dr. Filion has more than 100 publications including more than 20 books. He is also author or co-author of more than 150 case studies. He has presented speeches on the subject of entrepreneurship on all five continents. His research is concerned with the activity systems of entrepreneurs and intrapreneurs, the visionary process and new venture creation. LinkedIn

Jean-Francois Ouellet
Associate Professor
HEC Montréal

Before entering an academic career as professor of marketing, innovation and entrepreneurship at HEC Montréal, Jean-François started out as an entrepreneur, first as Co-Founder & CEO of JV, a manufacturing business specializing in the production and marketing of school supplies, and then as Chief Marketing Officer at LYRtech, a high-tech company that he and his partners took to the Canadian TSX-Venture stock market in 2000. He recently co-founded Jet Set Systems—an innovative venture infusing patent-pending technology into the global residential hot tub industry in order to improve customer experience and limit ecological footprint through artificial intelligence and Internet-of-Things—where he serves as CEO. Professor Ouellet’s research has focused on entrepreneurial marketing, strategy, and finance. He has published in leading academic journals such as the Journal of Marketing and spoken at some of the world’s most impactful conferences such as Advances in consumer research. Jean-François holds a post-doctorate from the Massachusetts Institute of Technology and is hyperactive on the business scene in Montreal, Canada as public speaker and TV personality (between 2010 and 2014, he was the host of Génération Inc., a prime-time television show about entrepreneurship), author of business books, and active or past director of entrepreneurial accelerator programs, including Parcours entrepreneurial Rémi-Marcoux and the Founder Institute. LinkedIn

Jean-Francois Harvey
Assistant Professor
HEC Montréal

Jean-François Harvey is Assistant Professor in the Department of Entrepreneurship and Innovation at HEC Montréal, Canada. He joined the faculty after completing two years of postdoctoral studies at Harvard Business School. His work explores how individuals, teams and organizations learn, with a particular emphasis on how they can overcome the inherent difficulties of working across knowledge boundaries. His 2017 co-authored book, Extreme Teaming: Lessons in Complex, Cross-Sector Leadership, reports the findings of a multiple case study on this topic. LinkedIn

Luciano Barin Cruz
Associate Professor of Management and Sustainability
HEC Montréal

Guy Gervais, Eng. MBA
President
HumanID

Guy was CEO at Vulcain Inc, a leader in gas detection. Over the years, the company won numerous awards in recognition of its outstanding innovation and achievements. After the sale of his company, he became an Angel Investor investing “in people and companies that matter”. He is one of the first business angels to join Anges Québec. This group of business angels invested over $200M in more than 150 companies. He is also the leader of the Impact Investment Cell within the group. Guy was recently appointed Director of the 150 accelerator and is also involved as a coach in several other start-up accelerators such as Espace Inc, Esplanade and LaPiscine. LinkedIn

Ghani Kolli
CEO – Créateur d’Impact
HumanYo+Impact

Having spoken to 3,600 people over the past 15 years at workshops, conferences, and consulting assignments, Ghani knows how critical is the alignment of individuals with their organizations and organizations with their clients need. His career as an entrepreneur and intrapreneur shapes his contribution to innovative projects aimed at creating value for his clients. It is this commitment to business that he shares with passion as impact entrepreneurs, strategic advisor and business coach. Co-creating and innovating with his clients, in collaboration with his peers in a framework that leaves space for creativity and excellence, is his the main driver. Ghani Kolli is a certified Business Model & Value Proposition Designer as well as Business Model You practitioner. He helped entrepreneurs and business leaders successfully rethink their business models. He founded HumanYo project, an Artificial Intelligence startup that predict team efficiency and co-founded the strategic design firm HumanYo+Impact to create human impact within innovative organizations by using design thinking, lean startup, customer development, design a better business, and blue ocean methodologies. Ghani is co-creator and contributor of the books Business Models for Teams and The Real Startup Book. LinkedIn

Michel R. Filion
Director of Recruitment & Marketing
McGill-HEC Montréal Executive MBA

Mihaela Stefanov
Manager, Climate Change and Sustainability Services
Ernst & Young LLP

Mihaela is a Manager at Ernst & Young’s Climate Change and Sustainability Services practice in Montreal. Her experience focuses on helping clients build effective and value-adding corporate sustainability strategies, maintain robust community relations (stakeholder mapping, analysis, engagement planning, social risk analysis, etc.); and carry out various socioeconomic diagnostics. Prior to joining EY, Mihaela was an advisor in Community relations and social performance for the mining giant Rio Tinto where she was responsible for accompanying various sites across Quebec, Europe and Australia in the definition and implementation of their local community relations strategies. Her past experience also includes a fellowship at the Centre for Social Responsibility in Mining at the University of Queensland (Australia). Throughout her work, Mihaela is continuously looking to work with diverse stakeholders to build lasting positive impact in our communities. LinkedIn

Ekaterina Turkina
Associate Professor
HEC Montréal

Ekaterina Turkina holds a PhD in Public and International Affairs from the University of Pittsburgh, USA. She is associate professor at HEC Montreal and a holder of the Professorship in International Business Networks. Ekaterina is also an associate editor of Journal of Small Business and Entrepreneurship, as well as a member of International Advisory Board of International Journal of Productivity Management and Assessment Technologies. Her main research areas are socio-cultural and politico-economic contexts in international business, innovation and inter-firm networks, international entrepreneurship, and industrial clustering. She has published in World Economy Journal, Journal of Business Venturing, Journal of Common Market Studies, Journal of Business Research, Journal of European Integration, Cross Cultural Management: an International Journal, Physica A: Statistical Mechanics and its Applications, and the International Journal of Computer Science and Networks. She has written three books and was a recipient of several awards, including the Highly Commended Paper Award from the Journal of Enterprising Communities, Best Paper on EU Governance from the European Community Studies Association, U.S. State Department Young Leaders Fellowship and other. She has recently been nominated for the Alan Rugman Most Promising Scholar Award that is given to talented scientists under the age of forty. Ekaterina is also an artist who specializes in oil, acrylic painting, and mixed media. LinkedIn

Danica Straith
Director, Venture & Strategic Partnerships
Ashoka Canada

Interim Ashoka U Canada Director, Danica Straith has an ambitious goal: to make changemaking education the new normal in Canada. She is one among many in a national network of change leaders putting social innovation at the forefront of higher education. While seeking out and engaging prospective Changemaker Campuses, she continues to grow support among students and administrators alike. Danica was a changemaking student herself, co-founding a social enterprise between completing her Bachelor’s and Master’s degrees at McGill. She has also worked in Germany and East Africa as a researcher and consultant for social enterprises. Living and breathing the idea of “Everyone a Changemaker,” Danica is a firm believer in education as the driver of positive social change. LinkedIn

Audra Renyi
Executive Director
World Wide Hearing Foundation International

While completing a Finance concentration at Wharton, Audra took advanced language and literature classes in Spanish, Portuguese and German, and political science and history courses, both at Penn and while studying abroad in Argentina. She was actively involved in Model UN throughout her four years at Penn and participated in conferences at Harvard and Yale, in Egypt and Brazil, and even chaired various committees at Penn’s own bi-annual Model UN conferences. At the club’s many social events, she met people who remain her closest friends to this day. She was also involved in the Philomathean Society (an art and literary society) and Canadians-at-Penn. LinkedIn

Tiberius Brastaviceanu
Founder
Sensorica

Co-founder of SENSORICA and initiator of the Multitude Project, Tibi is a leader in the peer to peer and open source movement. Trained as a physicist, Tibi’s technical background is in laser applications and non-linear optics – he is very active in optical sensing projects. In working with this passion, Tibi saw the need to create an alternative to traditional hierarchical working conditions. Starting with the Multitude Project and continuing to innovate with SENSORICA, Tibi co-developed a framework for peer to peer production, using a robust tool to track and capture the work produced by a diverse and collaborative cohort of workers. The framework is now commonly referred to as the Open Value Network Model, or OVN. Animated by big ideas and adventure, Tibi loves freedom in action, is invigorated by chaotic environments, and brings a wealth of knowledge of the on the ground processes and conditions needed for a peer to peer network to thrive. LinkedIn

Mabel-Paola Gonzalez-Pacheco
Founder
El negro está de moda

Mabel has more than 12 years of experience, managing social, cultural and economic programs as well as building partnerships in Colombia, Germany, Egypt, Bolivia and Canada. Her work has mainly focused on areas such as sustainable development, human rights, public policies and transparency. Originally from Colombia, she lives in Montréal since 2014 with her two girls and husband. In 2016, Mabel and her sister participated in the first Social Business Creation Programme, with a project called “El negro está de moda”, aimed at fighting discrimination in Colombia. Their project was selected as first among the 5 team that best perform in round 2 and as third among the three finalists After the competition, Mabel and her sister established a social enterprise called Nuestro Flow and are now running several initiatives in Colombia, Chile and Peru and working with different public and private partners such as the Inter-American Development Bank and the city of Bogotá. Mabel combines her time working as co-founder and responsible of business development at Nuestro Flow with her role as Head of the Canadian branch of Vigeo Eiris, an European company offering tools and research to investors with the aim to promote responsible investments by integrating the way companies manage their social, environmental and governance risks into the investment decision process.

Anna Kim
Assistant Professor
HEC Montreal

Anna Kim is an Assistant Professor at the Department of Management at HEC Montréal and a specialist in corporate social responsibility. She holds a PhD from the University of Cambridge. Her research explores sustainable development across space and time using ethnographic and visual methods in the context of extreme resource constraints. Before her academic career, she worked for Oxfam International and as a researcher and consultant for NGOs and international organizations.. LinkedIn

Djahanchah Philip (Sacha) Ghadiri
Associate Professor
HEC Montreal

Sacha (Djahanchah Philip) GHADIRI is an associate professor at HEC Montréal. His current research focuses mainly on identity construction and change in the management consulting, social innovation and healthcare sectors. In the last few years, he has been investigating, on the one hand, the identity tensions and identity work of management consultants and social entrepreneurs, and on the other hand, the social and inclusive innovations taking place in Quebec’s healthcare system and their consequences for the way patients and healthcare professionals interact and construct their identities. LinkedIn

Étienne Desmarais
CEO
ECOTIERRA

Etienne is a serial social entrepreneur. His 20 years experience in development of cooperatives, social finance, commercialization and marketing of agroforestry products coupled with his knowledge of organic agriculture and certifications became the foundation on which many successful cooperatives were built in Peru. As co-founder of Pro-A, a Peruvian organization, Étienne created and supported the development of leading cooperatives such as Coop Juan Marco El Palto, exporting over 900 tons of fair trade organic coffee per year, worth 4 millions USD. He also had the opportunity to identify and address issues affecting small farmers with whom he worked on the field. Altogether, these experiences helped him drew ECOTIERRA’s blueprint and create this one of a kind company in 2010. LinkedIn

Frédéric Morin Bordeleau
Founder
Project Mr-63

After living for 4 years in Australia, Japan and China where he learned Japanese and Mandarin while cooking and teaching English, Frédéric Morin-Bordeleau came back to his hometown of Montreal. With his brother, he then started the Project MR-63 that was nothing more than a way too big idea for two brothers with zero experience in business, architecture, real estate, politic or project management. Both brothers were huge dreamers ( and quite stubborn hard workers ) so they manage to get the architect firm Rayside Labossière to join their project and give . And then it was a city official that jumped on board, and then some accountants, and some art world public figure and then some politician and finally they convinced the STM to give them 8 metro train to make it a reality . After four years of hard work, they are now raising 6M $ to build this project in the South-West, more precisely in the new Quartier de l’Innovation where it will host a cafe bar and an art gallery that will give their visibility to local and emergent products and artists. LinkedIn

Mai Thi Thanh Thai
Associate Professor
HEC Montreal

Mai Thi Thanh Thai, MBA. Ph.D. is Associate Professor at HEC Montreal where she teaches entrepreneurship, strategies in emerging markets and qualitative methods. She is also the Editor-in-chief of Journal of Small Business and Entrepreneurship, an international journal that publishes both in English and French. Her research focuses on the link between entrepreneurship and its socioeconomic, cultural and political contexts. She published two books and several articles in peer-reviewed journals, contributed several book chapters, and presented at numerous academic conferences. For her excellence in research and teaching, she has received several local and international awards. LinkedIn

Brian King
Associate Professor
HEC Montreal

Brian King is a professor in the Department of Entrepreneurship and Innovation of HEC Montreal. He holds a Ph.D. in administration from McGill, an MBA from Stanford University and an Engineering degree from the University of Waterloo. His fields of expertise are venture capital firms and strategy in a turbulent context. About Brian King

Geoffroi Garon-Épaule
Board member
Communautique

Geoffroi Garon-Épaule is a member of the Board at Communautique. He has more than 10years of experience in regard of digital usages and collaborative technologies as a consultant. Geoffroi has a passion for open innovation strategies (Communities of Practice, LivingLab, Fab Lab, etc.) and for the techno-pedagogy and digital literacy. As a strategy expert, Geoffroi accompanies decision makers and practitioners to develop customized digital solutions. LinkedIn

Lucy Stojak
Director, Summer School on Management of Creativity in an Innovation Society

Lucy Stojak has over 15 years of experience in the development and management of international, interdisciplinary and intercultural educational programs. She served as Director of the Space Studies Program, a 9-weekprofessional development program in the aerospace field, offered by the International Space University (ISU). She is a lawyer specialized in space law. Her fields of interest include security and space, the commercialization of space, and intercultural negotiation and team building. She has been a member of the Canadian delegation to international organizations such as the United Nations, the EU, the OECD, the Conference on Disarmament and the European Space Agency (ESA). She is a Faculty member of the ISU. LinkedIn

Alain-Olivier Desbois
Directeur principal
SVX Québec

Alain-Olivier Desbois is a result-oriented intrapreneur & entrepreneur with more than 20 years experiences as investor, coach and strategic developer of startup companies and PE & VC investment funds. Alain-Olivier is passionate about impact investing and development of new business models that integrate impact, sustainability and life cycle thinking. As head coach and designer of incubator-accelerator programs for impact companies at EspaceINC and l’Esplanade, a Montreal-based accelerator dedicated to social innovation, he contributes to the growth of innovative, efficient and sustainable start-ups. As Senior Manager of SVX Québec, Alain-Olivier is building communities of coaches, experts and investors willing to support and invest in impact companies. Prior to working on fostering the incubator-accelerator ecosystem in Québec, Alain-Olivier was Co-Founder and Partner at Cycle Capital Management, a leading Canadian Cleantech Venture Capital Fund, where he was instrumental at defining and creating fund’s investment strategy and operational activities. Previously, he was Director of investment for the VC technology division of la Caisse de dépôt et placement du Québec.
LinkedIn

Natalie Voland
President
Gestion immobilière Quo Vadis inc.

By blending the worlds of social work and real estate development over the last twenty years, Natalie Voland has built a portfolio consisting of 1.5 million square feet and 500 SME’s, namely located in the Southwest of Montreal. As a leader of the B Corp movement, Natalie’s portfolio demonstrates that economic performance can include social and environmental stewardship. She leads Gestion Immobilière Quo Vadis as an interdisciplinary real estate solutions company as an innovator, designer, and branding expert. Natalie is an active public speaker and is a board member of the Quartier de l’Innovation with McGill University, ÉTS, and Concordia University, to redesign impact into real estate development. LinkedIn

Fernando Ruiz López
Founder
Social Business à Montréal

Fernando Ruiz is the founder of Social Business à Montréal at which he launched 3MINMAX campaign to raise awareness about global and stop idling cars as a way of reducing greenhouse gas emissions in Montreal. More than 800 drivers have been informed and 350 engines are turned off. He is working on EPARK, a solar station to generate electricity for mobile phones and other devices in developing countries. This project aims at providing clean energy at affordable price to create sustainable communities. LinkedIn

Joey El-Khoury
Lecturer at HEC Montreal and Founder of Jardins Sans Frontières

Olivier Demers-Dubé
Founder
ÉAU

Olivier Demers-Dubé is one of the co-founders of ÉAU. He is completing a Master’s degree in environmental and sustainable development at Université de Montréal, during which time he has specialized in aquaponics through his research and four month of hands-on field work. Throughout his studies, he has completed several courses in residential and commercial aquaponics. He has also attended research symposia in Quebec, Ontario and Europe. Thanks to his studies as well as his professional and journalistic background, Olivier is well versed in the challenges encountered by urban agriculture. By co-founding ÉAU, he wishes to establish a place to share environmental education centered on urban agriculture. He also wants to contribute to creating a more effective and ecological food system in order to make our cities more resilient and nourishing for its citizens. LinkedIn

Ronald Jean-Gilles
Founder Projets Ecosociaux (Eco-Social Projects)

Ronald Jean-Gilles is a social entrepreneur. He has over 15 years of experience in the sustainable development sector. In spring 2015,he founded Projets Ecosociaux (Eco-SocialProjects), an initiative through which he is dedicated to connecting social enterprises with private and public organizations through the implementation of creative, innovative and socially responsible projects.
He is at the origin of the collaboration between the borough of Rosemont-La Petite-Patrie and Groupe Information Travail that lead to the transformation of infested ash with the emerald in street furniture. LinkedIn

Jean-François Archambault
CEO and Founder of La Tablée des Chefs and Executive Director, Ashoka Quebec

Soon after his studies in Hotel Management at the ITHQ, Jean-François became a manager in the hospitality industry. After working as a sales representative at Château Vaudreuil and Fairmont Tremblant, Jean-François worked as a sales manager at several major hotels in the metropolitan area. In 2002, he presented his concept of food recovery from hotels and caterers to leaders of the culinary and hospitality industry; his project then took shape and became La Tablée des Chefs. With this organization, Jean-François hopes to socially mobilize chefs and cooks because he believes in their incredible ability to intervene on the issue of hunger and to address its many challenges.

Halina Torresan
Sustainability & Quality Project Manager
Baléco

When she’s not spending time in the greatoutdoors and on her road bike, Halina works as a Sustainability & Quality Project Manager forBaleco Inc., a local Quebec company thatcreates and manufactures eco-friendly cleaningproducts. Having obtained her Bachelor of Commerce with a Major in International Business and a Minor in Sociology fromConcordia University in 2013, Halina isparticularly interested in the social aspect ofsustainability. What inspires Halina? Purposedriven companies that are collectivelyredefining success in business. Her philosophycan be resumed by a quote from Yvon Chouinard, founder of Patagonia, “How youclimb a mountain is more important thanreaching the top”. LinkedIn

Christopher Baenninger
President & Creative Director
NewBase Media

Christopher Baenninger has extensive experience leading teams in delivering excellence in the fields of marketing & communication. He has founded several successful Creative shops, including Blast Media, where he & his partners delivered world class creative content & marketing strategies to companies like Tetra Pack, Adidas & Bombardier. In late 2011, Christopher founded NewBase Media, an advertising agency specialised in the promotion of Sustainable products and services For A Better World. He and his super talented team have been going from success to success and are rapidly setting themselves to become the premiere Sustainable Advertising Agency in Canada. Christopher also has a keen passion for Art and is currently setting up a new AI-based online art platform to help give exposure to undiscovered Artists, to be launched in 2019. LinkedIn

Tayfun Akin
Manager
Amaris

Amaris is an independent, international Technologies and Management Consulting Group. Created in 2007, Amaris is alreadyestablished in over 45 countries and supports 500 clients worldwide throughout theirprojects’ lifecycle. Our expertise covers 5 areas of innovation: Business and Management, IT/IS, Telecom, Engineering and High Technologies, Biotech and Pharma. With 60 offices across the World, the Group offersproximity support to its clients in all theirlocations and many opportunities of international careers for employees. With anaverage age of 26 years old for staff membersand 34 years old for consultants, Amarisbenefits from an agile structure and a start-upinnovative spirit.
Thus Amaris innovates both Managementpolicies, by hiring, trusting and givingresponsibilities to young talents, and in technologies by internally developing its ownERP system made of more than 200 applications. In 2016, Amaris will reach a turnover of 140 million euros, 2650 employeesand the ability recruit 1 new employee every 5hours. We expect to triple our workforce withinthe next years and reach an international leader position in independent consulting. LinkedIn

Anna Kim
Assistant Professor
HEC Montreal

Anna Kim is Assistant Professor of Corporate Social Responsibility at the Department of Management, HEC Montréal. Anna’s research explores sustainable development through the lens of time, space, and scale, primarily using qualitative methods. Her fieldwork sites include tea and coffee producer organizations in East Africa (Kenya, Tanzania, and Uganda) and Nepal, as well as fair trade organizations in Canada, South Korea, and the UK. Prior to the academic life, Anna worked for Oxfam International and provided research and consultancy services for NGOs and international organizations. About Anna Kim

Geneviève Rousseau
Founder
BonApp

BonApp is an organization that aims to reduce food waste, to promote the sharing and promote community spirit. Its founder, Geneviève Rousseau, has a BBA majoring in marketing and sustainable development. The courses at HEC made her aware of the extent of food waste, its causes and consequences. Therefore, she decided to do its part to address overconsumption and food waste on the basis of a German initiative on sharing food (food sharing). Geneviève Rousseau decides to act with consumers since they are the biggest makers of food waste (47%) in Canada among all stakeholders from farm to plate, according to the Value Chain Management International Inc. (2014 ). For her, the message is clear: we must practice abundance by doing more with what we have! LinkedIn

Bruner Nozière
Founder
BRUNER CANADA

Mr. Bruner Nozière currently manages the Entrepreneurship acceleration & incubation program for startups within the Groupe3737. He worked in his home country for Scotiabank and Media company Mediacom as a senior accountant. After immigrating to Canada in 2005, he decided to start his consulting and training firm. He was nominated twice Entrepreneur of the Year in 2008 and 2010. In addition to being an entrepreneur and teacher, Mr. Nozière continues to work as entrepreneur in financial technology. He recently founded with his partner a Fintech company Netdollar.ca while working with young entrepreneurs as coach. Former member of the board at the Haitian Junior Chamber of Commerce (JCCH). On October 3, 2008, Mr. Bruner Nozière received from the Minister of Employment and Solidarity M. Sam Hamad, the public award by the Société Lavaloise de Credit Communautaire (SOCLE) and the Community Credit Quebec Network(RQCC). He served on several boards including Zap.coop (Montreal-wifi) and the Committee’ selection of the Montreal Young metropolitan chamber of commerce (JCCM). Mr. Nozière involves in many philanthropic activities as volunteer and speaker. He also teaches in high school and college to promote entrepreneurship and technology. He advocates against dropping out in collaboration with government organization such as the Association for the Development Research and Innovation of Quebec (ADRIQ). He also involves and supports startup projects as a mentor for young entrepreneurs in the Caribbean with the Center Richard Branson. He got in 2010 recognition from the foreign minister for his mission in Africa by the Franco-Quebecois Youth Office(OFQJ). He is the author of two electronic books business opportunities and Fundraising raising Guide. Mr. Nozière advocates for e-business and Edu-action which enabled him to receive awards and grants to travel to Africa, Europe and the Middle East. His motto is simple: #LAUGH, #LEARN, #LIVE, #LOVE. LinkedIn

Louis Cleroux
President
LeadWeb

LeadWEb is a Montreal based company specialized in solving digital challenges to help bring ideas to market by harnessing web and mobile technologies to build robust and ingenious products. Its flexibility, transparency and willingness to ask the hard questions allows the organisation to forge long-lasting relationships with major corporations across North America. Its core management team has decades of experience in the industry and knows how to deliver on time and on budget. LinkedIn

Bernard D’Arche
Centre Magnétique

The Centre Magnétique, a non for-profitorganisation, was founded in may 2014 by CécileBranco and Bernard d’Arche in Lac Mégantic, Québec just 8 months after the tragic train explosion that destroyed the downtown area. The Centre Magnétique is a collaborative working space, including a coworking, an incubator and accelerator program. Our mission is to help both the reconstruction and economic revival process through entrepreneurship. We therefore accompany new and established companies through their development. LinkedIn

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Jean-Michel Champagne
Sustainable Development Manager at HEC Montréal

Jean-Michel Champagne acts as HEC Montréal’s Sustainable Development Officer since 2018. Before joining HEC, he has been working for 8 years as an environmental and sustainability advisor in infrastructure and real estate management, serving public and private institutions across the country. He has completed his Environmental Sciences Master (M.sc.) at UQAM in 2012 and his MBA at HEC Montréal in 2017. His fields of specialization includes infrastructure environmental management (energy, water, waste, pollution control) and ecosystemic management of urbanized and natural landscapes.

Naomi Ananou
Lecturer at HEC Montreal

Avocate LL.B, JD, M.Fisc, M.A

PHILANTHROPY ADVISORY SERVICES Nonprofits and charities are no longer the only means of “doing good,” and the private sector is no longer a means of profit maximization at any cost. Today, with the advent of new, creative entity types, like benefit corporations and B-certified entities, for-profit businesses are expanding the range of tools used to address our world’s most pressing societal and environmental challenges while angel investors, venture capitalists, private foundations and public charities are experimenting with new ways to invest in these entities.

Luciano Barin Cruz
Associate Professor at HEC Montreal (http://www.hec.ca/en/profs/luciano.barin-cruz.html)

Sidiki Sow
Founder and president of ProtERA (http://www.proterafarms.com/)

Agro-Environmental economist by training from McGill University, Sidiki A. SOW will shortly become a Professional Agronomist by entering the Order of Quebec Agronomists. As a consultant, he has already developed a project worth ½ a million dollars of profit for a multinational West African agribusiness firm. He recently founded ProtERA Farms, a disruptive start-up that aims to tackle the challenge of sustainably feeding 2 additional billion people by developing insect farming for feed and food in West Africa. ProtERA recently received the first prize at HEC Social Business Creation and was selected as one five winners at Accelerate 2030 launched by Impact Hub Geneva in collaboration with the UNDP.

Corentin Mercier
Chargé de projet – Finance, Comptabilité chez Entremise MTL (http://www.entremise.ca/)
Projet Young

Laura Charpentier
Coordinator at Miel Montreal (http://mielmontreal.com/)

After her international studies in management and entrepreneurship, Laura decided to move to Montreal to work in the field of the social and solidarity economy. In 2015, in parallel with her first job in the field of residual materials, she was one of the people selected to participate in the 6-month course in “Urban Apiculture, Honey Horticulture and Eco-Citizenship” set up by Honey Montreal. This training allows her to acquire solid practical and theoretical knowledge about the preservation of urban biodiversity, and reinforces her desire to engage with the co-op. In April 2016, she joined Miel Montréal and later became General Manager.

Linda Bensalah
PhD Student at HEC Montreal (http://www.hec.ca/)

Linda Bensalah is a PhD student at HEC Montreal in management, strategy and organization. Her research interests are organizational theory with a particular focus on sustainable development, social innovation, social impact (measurement and scaling) and practices. She is also a teaching assistant for “Organizational Theory” and “Sustainable Development” courses. Prior to joining HEC she worked at the United Nations Development Program where she initiated, managed and monitored several development projects with high social and environmental impacts.

Marie-Claude Lacerte
Founder of Renard

(https://www.renard.ca)

Alain-Olivier Desbois
Executive director SVX

(https://www.svx.ca)

Alain-Olivier Desbois is Directeur principal of Social Venture Connexion (SVX) Québec, a full-service online platform that connects social enterprises and funds with accredited investors looking to make investments with demonstrable social and/or environmental impact and the potential for financial return, from non-profit education projects to health ventures focused on early cancer detection. He is a result-oriented entrepreneur with more than 20 years of finance, venture capital, operational, business creation and strategic development experience in start-up companies and private equity investment funds. Alain-Olivier has a passion for impact investment and development of new business models that integrate sustainability and life cycle analysis. He brings an extensive network of collaborators and broad experience as an investor, board member and hands-on value creation advisor to make start-up companies financing ready and to connect them with the right investors.

David Côté
Founder of Jus Loop

(https://loopmission.com)

Often portrayed as a hyperactive, David likes to do it all. Between cofounding RISE Kombucha and the organic food chain Crudessence, teaching acroyoga, organizing epic parties and writing 6 books on living foods, David still managed to find time to build LOOP and to drive around delivering juices and warm hugs. You will see him soon, because everybody does.

Emilie Nollet
Social Entrepreneur and PhD Candidate at HEC Montreal

Émilie is a consultant in Corporate Social Responsibility and Organizational Development at Propulsio360. She is completing a PhD in Business Administration at HEC Montréal, whose research themes include entrepreneurship, social inclusion and eco-nutrition. She also teaches entrepreneurship at UQÀM in addition to pursuing project management certification with PMI de Montréal. Émilie is the founder of ÉAU, a social innovation company in the field of precision farming – a company that she left the bar in the fall of 2018. She is the recipient of some 20 awards and scholarships related to entrepreneurship and research and has been a panelist at national and international events, including COP23, the FAO Food Security and Nutrition Forum and the First Quebec Conference of the Circular Economy. She sits on the Boards of Directors of Écotech Québec and the Institut du Nouveau Monde (INM), and is a volunteer for Héros de Chez Nous, an NPO aimed at promoting and developing leadership in teenagers and young adults, especially in diverse groups, to help them carve out a place in the professional world.

Graham Calder
Founder at P3 Permaculture

(https://www.p3permaculture.ca)

Graham Calder has more than 13 years of experience teaching permaculture and ecological design. In 2009, he finishes his BA in Environmental and Ecology Studies at Concordia University (Montreal, QC). Dissatisfied with the traditional environmentalist approach and it’s inability to meet the challenges of our time, Graham turns to Permaculture. The same year, he obtains his Permaculture Design Certificate (PDC) from Jesse Lemieux and then becomes the apprentice of one of the great names of Permaculture, Geoff Lawton, at the Permaculture Research Institute of Australia (PRI).

At the same time, he founds P3 Permaculture in Montreal: a social enterprise teaching and consulting permaculture design with the goal of making permaculture accessible to all.

To date, Graham has certified more than 350 students in Permaculture Design. He has offered consulting and design services in more than 9 countries around the world; from urban gardens in Montreal, to the desert lands of Gansu in China, the tropical rainforest of Costa Rica and Cameroon.

Now more than ever, Graham is dedicated to creating new courses and projects to inspire and facilitate the transition to action and the development of regenerative solutions for our planet and society. Its projects include soil regeneration, accelerating social change and support for the implementation of regenerative projects.

Hugo Steben
Director of Entrepreneurship at MIS

(https://www.mis.quebec/)

As long as he can remember, Hugo has always been drawn to puzzles, enigmas and other thinking-games. This fascination with solving complex problems first brought him to the field of science, then to management, where he worked for ten years as a consultant in strategy and innovation. This experience has made him discover the pleasure of helping people learn and excel, a pleasure that he achieves through university teaching and coaching project leaders. At MIS since its foundation, his role as director of social entrepreneurship allows him to combine his two main motivations; problem solving and coaching, with the goal of having a positive impact on the world.

Jean-Remi Perras
Sport Coach at Pour 3 Points

(https://pour3points.ca/)

Throughout his childhood JR had two passions: sports and food. In his younger days, like every Canadian he was an intense hockey player who in high school feel in love with the sport of basketball. He then attended University to become a phys. Ed. Teacher but his passion for food and cooking took over and soon enrolled at the ITHQ to learn the hard trade of ‘chefing’! After traineeships in California, Scandinavia, Africa and Europe winning the Relais & Châteaux grant, he decided to get back with his first passion, sports, through coaching. Two years ago, he enrolled into the coaching program with P3P (who gives sport coaches the tools to become life coaches for underprivileged kids) and is now coaching the bantam boys team in Dalbé-Viau, Lachine. JR uses his passion to help them gain the skills needed to succeed in basketball, in school and in life.

Jonathan Dumas
Sales Coordinator at Lufa Farms Inc.

(https://montreal.lufa.com)

Whatever I do, I want to have an impact: an impact on peers, on stakeholders, on customers, on myself. As I seek marketing jobs that gives me an opportunity to develop my skills in a project that has ambitious and noble goals, Lufa Farms was the perfect fit for me.

Juliette Escande
Sales Representative at Lufa Farms Inc.

(https://montreal.lufa.com)

I am a passionate individual who aspires to use business and leadership skills in order to create sustainable changes in our society. Through my studies in Managing for Sustainability and my involvement with organizations such as Engineers Without Borders or Lufa Farms, I seek to develop new skills in order to successfully produce a synergy between collaboration, innovation and sustainability.

Luc Gaudet
Art Advisor at ONE DROP Foundation

(https://www.onedrop.org)

As One Drop’s resident social art specialist, Luc works directly with other organizations that are committed to supporting artists and citizens seeking to improve human behavior and bring sustainable development to businesses worldwide. Every day, he’s driven by his passion for bringing autonomy, freedom and justice to humanity, as well as having opportunities to work with other people who dedicate their time and effort to the same cause.

While Luc is formally educated with a certificate in nonprofit management and studies in urban planning, much of his professional experience is self-taught. He learned the tricks of his trade by creating and interning directly with mentors of his choosing, including renowned Brazilian theatre director, dramatist and activist, Augusto Boal. Luc is also part of the Alan Thomas Fellowship, a leadership and volunteer initiative started by The Carold Institute.

Marissa Murray
Executive Coach

(http://marisamurray.com/)

Marisa Murray is a Certified Executive Coach, Author and Speaker. She is the founding president of Leaderley International, an organization focused on unlocking executives’ leadership potential to yield superior business results. A former Partner with Accenture and Vice President at Bell, Marisa brings her over 20 years of first-hand experience to her research and consulting on the best practices that support her clients in achieving the outcomes to which they aspire.

Marie-Christine Daxl
Co-Founder at Winifred Creative

(https://www.winifredcreative.com)

Marie-Christine is an entrepreneur with over 20 years of Consulting and Industry experience. Her career has taken her from Marketing to Business Transformation to Technology to the Creative Arts. Over the years, Marie-Christine has assisted companies in their various transformations. She has been involved in strategic initiatives for Fortune 500 companies and Start-ups in Canada, the USA and Europe. Marie-Christine propels companies by focusing on operational excellence and linking marketing, creativity and technology. Her approach is based on a deep understanding of a company’s strategic goals and brand essence in order to maximize its omnichannel customer journey. In 2018, she co-founded the Winifred Creative with a film producer friend. Together, they are helping their clients communicate better through the moving image and are working on creative transmedia projects that combine entertainment and marketing for the enjoyment of all.

Marlei Pozzebon
Professor at HEC Montreal

I am full professor at HEC Montréal and associate professor at FGV/EAESP. Some keywords of my research are social change, citizen creativity, social technologies, global-local dialogue and post-development. My research interests are linked to the relationship between technology and society and to the possibilities of better understanding and promoting social change using practice-based theoretical lenses and qualitative research methods. In terms of theories, structuration theory, different forms of social constructivism and critical approaches are appealing to me. I have been publishing my work at journals like Organization Studies, Journal of Management Studies, Business and Society and Public Administration among others, and at leading Brazilian journals as well, like Revista de Administração de Empresas (RAE).

Edouard Clément
Business Coach at Esplanade, Senior Consultant at Groupe AGÉCO and CEO of Fivora

(http://www.esplanademtl.org/, http://www.groupeageco.ca/)

Edouard Clément is a Business Coach at Esplanade, an accelerator dedicated to social entrepreneurship and innovation. He also works as a Senior Consultant at Groupe AGÉCO, a firm specializing in corporate social responsibility. He is as a recognized expert in life cycle assessment (LCA), packaging optimization, eco-design, and the strategic integration of sustainable development into business plans. He is also the CEO of a new startup called Fivora, which is offering healthy, plant-based, organic prepared meal delivered in reusable containers.

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